Handmade quinoa salad? Check. Gluten-free vegan pumpkin bread? Check? Fully sustainable seafood? Check. Daft Punk, Bob Marley and the Rolling Stones on cruelty and GMO-free vinyl? Check, check and check.
This past weekend (August 17), a series of Whole Foods Markets jumped into the world of vinyl records by unveiling new “carefully curated” record outlets in five stores across Southern California. You can now buy records at locations in Los Angeles, West Hollywood, Pasadena, Santa Barbara and Venice, along with “locally sourced” reclaimed wood headphones by LSTN. Stores hosted splashy launch events complete with parking lot performances from the likes of Dawes and Cary Brothers.
“Whole Foods Market is excited to scratch the surface of the music industry by introducing vinyl records and LSTN Headphones for our shoppers who want to turn the volume up on their regular music listening experience,” said Mike Bowen, the company’s executive coordinator, Southern Pacific region, in a press release. “This launch isn’t just about stocking our shelves with something new and different – it’s about listening to our shoppers and giving them access to the things they want – whether it’s their favorite cheese or their favorite way to enjoy music.”